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MFI Employs Scare Tactics in Anti-Trans “Bathroom” Ads

June 26th, 2009

The Massachusetts Family Institute, an affiliate of Focus on the Family, has started airing radio ads employing scare tactics targeting “An Act Relative to Gender-Based Discrimination and Hate Crimes.”  The blatantly misleading ads, which are airing twice daily on WBZ-AM, describe HB1728 as a bill that will “open up all Massachusetts public restrooms, locker rooms and emergency shelters to anyone, of either sex”.  They ask listeners to call members of the Judiciary Committee and demand a ‘no’ vote on the act.

Listen now:

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

Ad text:

(child) Mommy, I’ll be right back.

(mother) OK, sweetheart.

(2nd mother) Pretty soon, you won’t want her to go into a bathroom by herself anymore.

(mother) Why?

(2nd mother) Didn’t you know, Beacon Hill is about to make it legal for men to use women’s bathrooms?

(announcer) One hundred and four legislators are co-sponsoring hb1728, The Bathroom Bill, that will open up all Massachusetts public restrooms, locker rooms and emergency shelters to anyone, of either sex. Call the judiciary committee today at 617-722-2396. Tell them to vote NO on HB1728. Visit NoBathroomBill.com.

Paid for by the Massachusetts Family Institute

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